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How to plan family outfits for your lavender session

Your style and personality are important, and you should feel comfortable in what you wear. I've put together a few simple tips and tricks outlining how to coordinate your family outfits. This is just a starting point – but the results will make your photos look cohesive and well planned out!

What you wear for photographs can really change the outcome of the photos. Taking the location into consideration is always important. For your upcoming session at The Lavender Farm, we'll be using the beautiful lavender fields as our backdrop! The location is full of greenery, luscious purple plants, and often other forms of wild flowers. Selecting the right colour of clothes is key here to have you and your family stand out amongst the scenery. Read below for a few helpful tips!

Step 1


I always recommend starting your outfit planning with a statement piece!

This could be done by incorporating a patterned dress, a plaid shirt, or another patterned piece of clothing.

Step 2


Now that you have your statement piece, start pulling colours (usually neutrals, or muted colours) from this item for the rest of the family.

Step 3


One of my biggest recommendations is to not perfectly match or dress family members in the same articles of clothing (ie. white t-shirts with jeans). I know it's tempting and easier to shop for, but it often makes everyone blend in and lacks personality.


Colour palettes to consider

  • neutrals (greys, khaki, beiges)

  • solid colours (adding a pop of colour like yellow will really stands out amongst the fields)

  • colours to consider – yellow, blue – both light and dark, violet, pale pinks

What to avoid:

  • large/dominant prints

  • logos or large text

  • neons

  • solid black

  • unseasonable attire 

Textures and layers, oh my!

Here's another tip! Subtle accents on clothing such as ruffles or buttons help add texture and interest. Layering clothing also help achieve this (like Dad wearing an open button down shirt with a t-shirt underneath) – and don't forget about accessories! Headbands, bows and hats can all bring a personal touch to your session.


Stuck on choosing your outfits? Here's a few style guides I've put together using items recently sourced from H&M, Old Navy and Gap. Whatever you decide on, I'm sure you'll look great!

Lavender_Outfits 2.jpg
Lavender_Outfits 3.jpg

Pinterest is your best friend when it comes to outfit inspo!

But – I've already done most of the work for you by putting together a board full of outfit inspiration for you! Check out my Spring and Summer Style Guide on Pinterest for some easy to follow looks!

I'm also available to provide suggestions, or to review what you've put together. Just send me an email or message!

One year old boy sitting in dad's lap, smiling at the camera

My approach

My style leans more towards candid photography, with a lifestyle approach. I want to capture the in-the-moment smiles, smirks, and yes, the curled lip before the tears – all the moods and personalities. I want you to feel comfortable in front of the camera, and as though I'm just tagging along for an adventure.

I'll ensure your family session has a natural flow that allows you to interact with one another in a casual way. We'll be sure to get natural candid shots, as well as some gently posed ones throughout your session.

If you have any questions at all, please don't hesitate to connect before your session –

Sarah Willoughby

Family, Children & Brand  Photographer

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© 2022  |  Sarah Willoughby

Sarah is a portrait photographer based in Kitchener. She specializes in family, children and brand photography with a candid and inspiring style.

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